Life's a Pitch Group Decisions

Aesthetic:

- Think having simple shapes with a layout that is able to be translated across multiple designs.
- Would be beneficial to have a grid structure that's consistent to the posters, can easily be translated to the different formats (website, tickets, etc.)

BRIEFING NOTES:

• Potential gaps - what questions might people ask within the pitch, how will we answer these?
• The pitch is the main focus, not the design, need to present the idea clearly to the audience. 
• We have to design the pitch, needs to look good, present ideas clearly. Will there be things we pass around? Mock up flyers/crit sheet etc. 
• The design doesn't need to be vigorous, it's about the idea, how well it's been thought through, how achievable it is etc. 

Things to figure out:

- When and how frequently it will take place.
- Where is it going to take place, look into places shearlait recommended (place near seagull paints etc).
- How much is this going to cost? event alone, event with website, Instagram (paying for sponsered posts).
- What are we really wanting to communicate? Wanting to present the idea as clearly as possible.
- Developing a brand to provide

RESPONSE TO LAST YEARS BRIEF WINNER:
opening
tag line
more in depth explanation
why they should win?
simple slides to explain more
mock ups of website
social media mock ups
examples of where the project could go
what they needed to get the project to happen - budget, production etc

very simple visuals, clear colour scheme, looks cohesive.
not overcrowded.

Developing colour palette:

Final colour palette 

- Wanting to develop a colour palette that works with the shapes, simple, fun etc.
- As they look childlike the colour palette needed to bring up the maturity level.
- The final colour palette as more warm tones to prevent the overall aesthetic from looking too young.

Budgeting 

Space – free 

Refreshments – tea/coffee/ biscuits £10 

Crit feedback sheets – 15 per fortnight 

Advertisement on Facebook and Instagram – £4 DAILY FOR A WEEK -  28 TOTAL REACHING 4200-11000

Facebook - £4pd for one week 225-651 daily 

Print cost per rotations (2 weeks – Wednesday) 

Posters – 50 A3 copies £25 

Flyers – 100 flyers per month – check in on £6.25 we would check in on and top up as necessary 

Crit feedback sheets – 15 per fortnight – 2p £3

Wix £8.50 per month

For the first month- £202.45

Second month - £196.50 

Every month after that - £84.50